Every day the eye is subject to a thousand tiny shocks as a thousand industries compete for the eye-kick the visual hook that will lock the consumer into product for that crucial second where the tiny – or not so tiny – leap of the imagination is made.

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Every day the eye is subject to a thousand tiny shocks as a thousand industries compete for the eye-kick the visual hook that will lock the consumer into product for that crucial second where the tiny – or not so tiny – leap of the imagination is made.

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